Why is an SSL Certificate so Important for Your Website?

SSL Cover Image

We live in a society where the internet has become an essential part of our lives. With the growth of the Internet. The solutions for the better security of websites increase and the creativity of cybercriminals has been working for many years.

The organizations like Google encourage website owners to use the HTTPS protocol to make the web a safe place. Which ensures the data sent from your computer to the site where you are sending the encrypted site securely.  We browse through many websites on a daily basis, but have you ever wondered how secure these websites are? We are not comfortable sharing our personal and banking details with all of these less secured websites.

This has become a major challenge for the online business. Hackers are becoming more and more adventurous in compromising websites especially in commercial sites where sensitive financial information is exchanged. An infringement can lead to greater liability costs and can shake customer trust in a business. This is the reason why all e-commerce sites should use secure socket layer (SSL) protection.


Difference SSL HTTPS

SSL (Secure Sockets Layer) 

SSL is a standard security protocol for establishing encrypted links between a web server and a browser in an online communication. When you choose to activate SSL on your web server, you have to give all the details about your website. After this, two cryptographic keys will create – a private key and a public key.

The URL of the website is prefixed with “https” and the padlock is shown on the address bar. If the website uses an extended verification (EV) certificate, then the browser can also show a green address bar. The usage of SSL technology ensures that all data transmitted between the web server and browser remains encrypted.

TLS (Transport Layer Security) 

TLS is updated and more secure version of SSL. We still refer to our security certificates as SSL because it is a more commonly used term, but when you are buying SSL from Symantec you are actually buying the most up to date TLS certificates with the option of ECC, RSA or DSA encryption.

It provides privacy and data integrity between two communicating applications. It’s the most widely deployed security protocol used today and is used for Web browsers and other applications that require data to be securely exchanged over a network, such as file transfers, VPN connections, instant messaging and voice over IP.

HTTPS (Hyper Text Transfer Protocol Secure)

HTTPS is an extension of the Hypertext Transfer Protocol (HTTP) for secure communication over a computer network and is widely used on the Internet. It appears in the URL when a website is secured by an SSL certificate.

In HTTPS, the communication protocol is encrypted using Transport Layer Security (TLS), or formerly, its predecessor, Secure Sockets Layer (SSL). The details of the certificate, including the issuing authority and the corporate name of the website owner. If you want to view the certificate click on the lock symbol on the browser bar

Who issues SSL Certificates?

In cryptography, a certificate authority (CA) is an entity that issues digital certificates. On receiving an application, the CA verifies two factors: It confirms the legal identity of the enterprise/company seeking the certificate and whether the applicant controls the domain mentioned in the certificate.

A digital certificate certifies the ownership of a public key by the named subject of the certificate. This allows others (relying parties) to rely upon signatures or on assertions made about the private key that corresponds to the certified public key. A CA acts as a trusted third party—trusted both by the subject (owner) of the certificate and by the party relying upon the certificate. The format of these certificates is specified by the X.509 standard.

The Most popular internet browsers such as Firefox, Chrome, Internet Explorer, Microsoft Edge, and others have these root certificates embedded in their ‘certificate store’. Only if a website certificate chains to a root in its certificate store will the browser allow a trusted and secure https connection. If a website certificate does not chain to a root then the browser will display a warning that the connection is not trusted.

What details are included in an SSL certificate

The SSL certificate will contain the details in which the certificate has been issued. This includes a domain name or a common name, serial number; Details of the issuer; Validity period – Release date and expiry date; SHA Fingerprints; Subject public key algorithm, public key of the subject; Other Significant Statements like Certificates Signature Algorithm, Certificate Signature Price Certificate, SSL / TLS Edition, Perfect Forward Privacy Status and Cipher Suit Details are included.

Organization valid and extended authentication certification includes verified identity information about the owner of the website, including the name of the organization, address, city, state, and country.

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What are the Key benefits of using an SSL certificate?

1.      SSL Protects Data

The core function of an SSL certificate is to protect server-client communication. On installing SSL, every bit of information is encrypted. In layman’s terms, the data is locked and can only be unlocked by the intended recipient (browser or server) as no one else can have the key to open it.

While dealing with sensitive data such as IDs, passwords, credit card numbers, etc., SSL helps you protect against the mischievous army of hackers and skimmers. The SSL turns the data into the undecipherable format, hacker’s skills prove to be an edgeless sword against the unsurpassable encryption technology of SSL certificates.

2.      SSL Affirms Your Identity

The second primary task of an SSL certificate is to provide authentication to a website. It is one of the most important aspects as far as web security is concerned. There is no doubt about the fact that the internet is increasingly deceptive.

When you couple encryption with identity, it becomes much harder to spoof a site. The EV certificate provides the strongest encryption level and enables web-organization to provide its own verified identity behind the website.

3.     SEO advantages

In 2014, Google made changes in its algorithm to give the upper hand to HTTPS-enabled websites. It is clear in various studies organized by SEO experts around the world. One such study conducted by Backlink.com founder Brian Dean shows a strong correlation between HTTPS and high search engine rankings.

Another benefit of installing SSL Certification is SEO Improvement in rankings that will get your site. With its own HTTPS initiative everywhere, Google promotes small rankings for websites with encrypted connections. Although the boost cannot be enough, you will get the benefit from your competitors who do not have the certificate.

4.    SSL Helps You Satisfy PCI/DSS Requirements

If you accept online payments, you must know a thing or two about PCI/DSS requirements. To receive online payments, your website must be PCI compliant. The Payment Card Industry (PCI) Security Standards Council (an organization formed by the card brand) created the PCI Data Security Standard (DSS) to ensure that businesses adhere to best practices for protecting their customer’s payment card information.

5.    SSL Improves Customer Trust

If it was up to us, we’d have renamed SSL (Secure Socket Layer) to TTL (Trust Transmitting Layer). Apart from encryption and authentication, SSL certificates are vital from a customer trust point of view.

SSL provides your web-resources with trusted web signals that can help visitors to ensure that your website is trusted and protected. All the SSL certificates of Namescape Corporation provide padlock in the address bar and https: // connection does not matter which authentication type they are. Certificate Authorities supply each SSL product with additional security signal – a site seal that can also be installed on your website.

These are optional security indicators that can be stable and dynamic. With dynamic site seals, SSL certificates can show different information about your domain name, organization (if you have one), certificate authority and security parameters. Let’s take a look at the various reliable indicators based on verification types.


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